Creating content on the go can be a challenge, but fortunately, tech tools and apps are making it easier to create compelling content from remote locations. Bess Auer will be sharing the tools and tactics she used in Rio de Janeiro when covering the Olympics Games. Live streaming and pre-recorded content, as well as photo apps and Facebook Instant Articles will be shared.
Bess shared quite a few tips with us on creating and sharing content in a place far from home, where you can’t bring large recording equipment, don’t have time for a full editing suite, and may not even have fast or reliable internet to upload that content. A few of the suggestions that Bess made:
- Live Video on Facebook is king right now
- Podcast listeners are most loyal social media people
- Use Getty Images Embeds for free for non-commercial sites. They have near instant upload of pictures, useful for breaking stories.
- Facebook Instant Articles – Your brand should be on it
- Engagement rates are more valuable than sheer number counts
Additionally, Bess offered up a few tools, digital and physical, that she uses:
- Switchboard Live – local service to go to Apple TV
- Livestream.com – middle tier allows embed of videos and chat on your own site
- BossJock Studio – Ipad App for creating podcasts start to finish – $9.99
- Makayama Movie Mount for iPad – This allows you to attach a tripod, lights, microphones, and more to your iPad
- Similarly, the mCAM Camera Enhancer for iPhone allows you to attach an iPhone to a tripod, and includes a separate lens and microphone to improve recording quality.
Finally, Bess very kindly offered our attendees 25% off at this year’s FLBlogCon! It’s a great event for bloggers and content creators of all types. It’s being held at Full Sail Live on 24 September 2016. Info and tickets are available at that link, and WordPress Orlando members get 25% off with the discount code WPORL16.
Bess Auer is the founder of the Florida Blogger & Social media Conference (FLBlogCon) and the host of the weekly television show Blog Talk TV. A graduate of Gregg Pollack’s Starter Studio, Bess is also the founder of Florida Swim Network, a website that covers competitive swimming and live streams swim meets and original shows for the SEC Network, ESPN, and Your Swim Channel.